Total Branding

HOMEServiceTotal Branding

New ventures and business improvements require both strategic vision and execution capability. Metaphor provides end-to-end support from conceptualization through validation, implementation, and in-house development, enabling rapid and comprehensive project advancement through AI utilization.

Solvable challenges

Failure to communicate value propositions and differentiation points, resulting in unmet KPIs

The consistency of expression has been compromised due to collaboration between multiple production companies.

Brand consistency is weak, resulting in ineffective LTV and awareness improvement.

There is no common language within or outside the company, leading to subjective expressions and judgments that are not optimized.

The brand impression on the target audience is ambiguous and does not lead to lead generation.

Service Details

Brand Strategy and Concept Design

We clarify the unique value of companies and services, designing the foundation for long-term brand direction and strategy.

Logo and Visual Identity Development

We consistently design logos, color schemes, fonts, and other elements to visually convey the brand's worldview and values.

Website/Landing Page/Social Media UI/UX Design and Development

We design web and social media platforms as customer touchpoints, building UI/UX that prioritizes visibility and user experience.

Establishment of Brand Guidelines/Operational Rules

To prevent inconsistencies in brand expression, we will systematically document rules for expression, implementation, and management.

Naming/Tone & Manner/Tagline Development

We develop linguistic elements that shape brand perception, crafting expressions that resonate and leave a lasting impression.

Package/Graphic/Advertising and Promotional Materials Production

We plan and produce paper and digital media tailored to your brand for use in stores and promotional settings.

LINE Operations/CRM Scenarios/Marketing Automation Design

We design optimal touchpoints and retention pathways using LINE and CRM to drive repeat business and increase LTV.

Project Progress Example

01Hearing and Issue Identification

We will organize current challenges related to brands and expressions and clarify improvement directions.

02Concept/Strategy Design

We articulate the core brand pillars, taking into account the background and context of the business and services.

03Creative Development

We visualize the brand's worldview alongside outputs such as logos, tone, and visual consistency.

04Various Production Materials and Campaign Implementation

We design touchpoints for brand experiences across web, social media, print media, and more, and provide implementation support as needed.

05Guidelines and Operational Design

We will establish rules to prevent inconsistencies in expression and design operational frameworks.

06Reflection and In-House Development Support

Based on post-implementation results and operational status, we will propose improvements and support internal rollout and ongoing operation.

FAQ

Q. Can I request only a logo or naming?

A. Yes, we can accommodate requests for individual elements as well.

Q. Can you handle projects that prioritize speed?

A. Yes, we also handle short-term intensive projects tailored to specific situations.

Q. How can we implement this within our company?

A. We can also provide support for in-house development, including guideline creation, training, and material preparation.

Q. Can it be integrated with business development support?

A. Yes, we often provide comprehensive support that includes startup assistance.

Get In Touch

you have challenges in business development, advertising, or creative work, please feel free to contact us.

For inquiries by phone, please call here.

06-6948-8468